Should Your Company Have a Facebook Page?
Should Your Company Have a Facebook Page?
The answer is YES if:
- Your customers are an active community unto themselves
- You’re not scared of publicly stating that you have few fans
- You have heaps of fans
- People take lots of photos and videos of themselves using your product
- People are already telling their friends about you because you’re awesome
- You’re cool
- People care about you
- You are a band
Case in point: http://www.facebook.com/pages/Scarborough-Australia/Big-Cat-Reality/16608007646
The answer is NO if:
- Your customers don’t have any reason to interact with each other
- You’re doing it because you think you should
- You have less fans than you thought you did
- You’re scared of the world finding out that no-one really cares about your product
Case in point: http://www.facebook.com/pages/Southport-Australia/1029-Hot-Tomato/10956839700
Tags: Facebook
